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Embracing change in 2013

A recurring theme during discussions at our annual commission meetings held over January was that “Technology does not drive change – it enables change”.  

The FIVB is on the cusp of a new era as we now begin the work of making our sport, and the way we bring our volleyball to our audiences, more appealing and dynamic for today’s generation.

Social media platforms such as Facebook have made it easier for us to reach out to volleyball fans around the world. These new forms of communication have facilitated our understanding of what people expect from us and how they would like to engage with our sport.

I know that by adopting and spreading the best approaches, the FIVB will create a ripple effect, which will have an impact on the way that federations and confederations work and embrace these new technologies to develop volleyball in their communities.

The task ahead is to implement the proposals and decisions that were put forward at the commission meetings and which you can read about in this issue of World Volley News.

As we look to improve our service to our fans and players, we must embrace change or risk being left behind. We have all the tools at our disposal to make this happen and I know that through hard work and a concerted team effort we can achieve great success both on and off the court.

Dr. Ary S. Graça F°, FIVB President

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